The Next Gen Hospitality, Digital Marketing & AI event

Co‑organized with the Association of Hotel Employers (AHE), this premier platform sets the stage for Malaysia’s hospitality digital future. Partnering with Tourism Malaysia, MAH, MAHO & MyBHA, the event brings together national and industry associations to strengthen its impact and reach. Hosted at Trigo Hotel Kuala Lumpur, it is tailored for hotel leaders, owners, and senior managers who want to stay ahead in digital marketing and AI transformation.

Hear directly and be inspired by industry leaders and innovators including Lighthouse, IDEAS, STAAH, IDS Next, TrustYou, MVX Multiverse, Asher Zero, Locus‑T, and AsiaPay. Alongside their insights, join engaging panel discussions on Digital Marketing, AI, and hospitality trends for 2027. These sessions will showcase practical solutions, fresh strategies, and breakthrough technologies that are reshaping how hotels connect with guests, manage operations, and drive revenue. Expect inspiring keynotes, dynamic panels, and networking cocktails that spark fresh ideas, build powerful connections, and position Malaysia’s hospitality sector at the forefront of digital transformation.

Recognized as a fully HRDC‑claimable program, the event delivers unmatched value for hoteliers and employers nationwide. Book now at the early bird rate of RM699.00 per person by 20 October 2026 — or RM899.00 thereafter. All claims for HRDC must be submitted by 20 Oct 2026. 

This landmark gathering will be graced by YB Gobind Singh Deo, Minister of Digital, alongside senior representatives from Tourism Malaysia, MAH, MAHO, and MyBHA. With VIP hoteliers, developers, and technology innovators in attendance, the event promises an exclusive arena for innovation, collaboration, and industry leadership.

Place & TIme

Venue

Trigo Hotel Kuala Lumpur, Ballroom
Jalan Raja Laut,
50350 Kuala Lumpur, Malaysia

 

Date11 Nov 2026 Wednesday
Time8.00am-9.00am Registration
9.00am–6.00pm Keynotes, Panels & Forums
6.00–8.30pm Networking Cocktail

Time
Programme

08:00 – 08:45
Arrival, registration, networking, visit partner booths, welcome coffee, tea and snacks
09:00 – 09:20
Opening Ceremony & Welcome Speeches
Dato Sri Naresh Mohan Group CEO & President of Trinidad Hospitality
YBrs. Tuan Mohd Amirul Rizal Abdul Rahim Director General of TOURISM MALAYSIA
Datin Christina Toh president of Malaysian Association of Hotels
09:20 – 09:40
Presentation: Hannah Pearson, Founding partner PEAR ANDERSON
Title: “Market Outlook & Statistical Insights 2027”
09:40 – 10:25
Panel Discussion: “Data to Ringgit: Maximizing Revenue in Hospitality”
Moderator: Hannah Pearson, Founding Partner PEAR ANDERSON
Sandy Wee, Senior Regional Director of Sales – IDEAS
Charles Tang, Regional Sales Manager – LIGHTHOUSE
Terrence Chow, Director, Sales & Business Development – ASIAPAY
10:25 – 10:50
Morning coffee break & networking
10:50 – 11:05
Presentation: Michelle Yong, STAAH Title: “Digital Transformation with AI towards Smart Distribution”
11:05 – 11:50
Panel Discussion: “Next Gen Hospitality, Digital Marketing & AI”
Moderator: Chris Cheong, Group Director Digital Marketing & Strategies, TRINIDAD HOSPITALITY
Vincent Kok, President – MVX MULTIVERSE
Jenna Xue, Senior Director of Marketing APAC TRUSTYOU
Deric Wong, Managing Director LOCUS-T
11:50 – 12:05
Presentation: Sandy Wee, IDEAS Title: “Revenue Management in the AI era”
12:05 – 13:00
Lunch at ground floor (buffet lunch)
13:00 – 13:15
Presentation : Kevin D’Costa, Senior Vice President SAAS Engineering, IDS NEXT Title : “Future of PMS”
13:15 – 13:30
Presentation: Charles Tang, LIGHTHOUSE Title: “Direct Channel Growth through digital transformation”
13:30 – 14:15
Panel Discussion: “Trends & Opportunities in Sustainable Hospitality”
Moderator: Kingston Khoo, CEO ECO-STEPS & Consultant GSTC 11 November 2026 at Trigo Hotel Kuala Lumpur
Jamie Loh, Co-Founder & CEO, ASHER ZERO
Ken Cheah MAHTEC Panel 3
14:15 – 14:30
Presentation: Jamie Loh, ASHER ZERO Title: “From Waste to Value: AI-Powered Sustainability in Hospitality” **
14:30 – 14:45
Presentation: Vincent Kok, President, MVX MULTIVERSE Title: “AI Chatbot Case Study”
14:45 – 15:00
Keynote message – YB Gobind Singh Deo, Minister, Ministry of Digital, Malaysia
15:00 – 15:45
Panel Discussion: “Trends & Opportunities of AI in Hospitality Development”
Moderator: Rajesh Dashwani, Group Development Director, TRINIDAD HOSPITALITY
John Pates HORWATH HTL
Name TBC JLL
Datin Christina Toh NEXA HOSPITALITY
15:45 – 16:10
Coffee Break & Networking 2nd floor
16:10 – 16:25
Presentation: Terrence Chow, Director, Sales & Business Development ASIAPAY Title: Simplify Payments Along the Digital Transformation Journey **
16:25 – 16:40
Presentation: Elly Ji, Senior Director of Sales TRUSTYOU Title: Beyond Personalisation: How AI Gives Hotels a Memory That Drives Revenue **
16:40 – 16:55
Presentation: Deric Wong, Managing Director LOCUS-T Title: “Elevate Direct Bookings with AI & Data-Driven Digital Marketing Strategies”
16:55 – 17:10
Closing remarks Michael van Ommen and Dato Sri Naresh Mohan Group photo
17:10 – 19:30
Networking event with Drinks & Canapes

Coming soon…

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